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WHO WE ARE?

​Our mentorship programs have empowered hundreds of professionals to elevate their careers, land dream roles, and master new skills.

About Us

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OUR Value to People

Empowering Professionals to Unlock their full potential

In today's rapidly evolving professional landscape, career success isn't just about hard work—it's about strategic positioning, informed decision-making, and having the right guidance at crucial moments. 

At Effectv.ai, we're combining cutting-edge technology with elite human expertise to transform how ambitious professionals approach their career development. Our mission is to guide ambitious professionals through pivotal career transitions, helping them align their strengths with meaningful opportunities.

Meet your Mentor

Meet Rajeev Soni founder of Effectv.ai

With two decades of hands-on experience in building products, managing teams, and leading high-impact initiatives, my approach to career mentorship is deeply rooted in real-world business operations. I’ve had the privilege of building and launching successful AI, ML, and data-driven solutions for both B2B and B2C markets, working across industries from technology to education to logistics. My professional path has been defined by a drive to not only solve complex challenges but to help individuals and organizations discover their potential through technology, strategy, and human insight.

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My career has focused on the art and science of understanding complex markets, identifying the right product-market fit, and driving successful outcomes. Through Effectv.ai, I blend this operational experience with a passion for helping others unlock their potential. Today, I apply the same principles in mentoring professionals: I help individuals identify the “market” for their unique strengths, align their skills with the right opportunities, and develop strategies to stand out in competitive environments. My goal is to offer personalized, actionable guidance that not only helps you advance but transforms the way you approach your career and leadership.

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RAJEEV SONI

READY TO ELEVATE YOUR GAME?

Experience the power of Personalized Mentorship
45 minutes on us.

Get a taste of what a true career upgrade feels like. Our complimentary 45-minute session is designed to evaluate where you stand, uncover areas for growth.

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Core Values

Our Approach: Personal, thoughtful, transformative

At Effectv.ai, we don’t believe in one-size-fits-all solutions. Our approach is designed for professionals who are ready for more than just incremental career advancement—they are seeking to evolve. 

Deep, thoughtful engagement

We invest time in truly understanding your aspirations, challenges, and values, ensuring that our guidance is fully aligned with your unique journey. Our goal is to align your career ambitions with actionable strategies, backed by practical insights from the industry.

Real-World Experience

Unlike traditional career coaching, which often focuses on process-driven approaches, our mentorship stems from years of managing the day-to-day pressures of business operations. We’ve been there, making the tough decisions, building products from the ground up, and driving innovation.

Tailored Approach

We invest time in truly understanding your aspirations, challenges, and values, ensuring that our guidance is fully aligned with your unique journey. Our goal is to align your career ambitions with actionable strategies, backed by practical insights from the industry.

Results-Driven Strategy

Whether you’re looking for a new position, transitioning to leadership or seeking a promotion, our program equips you with the tools and confidence to not only navigate the next step but to thrive in the new position.

WHAT DRIVES US

Our Values & Vision that drives us

At the heart of Effectv.ai is a simple but powerful philosophy: Career growth is a journey of self-discovery.

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Authenticity

We believe that by fostering an environment of authenticity, exploration, and adaptive learning, we can help professionals find renewed purpose, satisfaction, and success. Our values of sincerity, intensity, and authenticity guide everything we do, ensuring that each client’s experience is deeply personalized and transformative.

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Willingness to Put in the Work

We exist to empower professionals, helping them to navigate the most critical stages of their careers with clarity, purpose, and confidence.
The work we do is intense and it is neither fast nor easy

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Willingness to Put in the Work

We exist to empower professionals, helping them to navigate the most critical stages of their careers with clarity, purpose, and confidence.
The work we do is intense and it is neither fast nor easy

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CRITERIA OF SUCCESS WITH US

Before you apply,  consider this?

This isn’t for everyone—but for those willing to do the work, it’s transformative.

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High Standards and Expectations

You expect excellence from yourself and others. You’re not satisfied with mediocrity and are constantly striving to raise the bar in everything you do.

Willingness to Put in the Work

This journey will challenge you. It’s for those who are ready to dedicate time, effort, and energy outside of regular work hours to master new skills and habits.

Willingness to Put in the Work

This journey will challenge you. It’s for those who are ready to dedicate time, effort, and energy outside of regular work hours to master new skills and habits.

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